Judith P. Raynault studio

The Understanding series

A set of 10 information leaflets on eye conditions. Each cover features a stylised illustration of how the eye condition may be experienced. By playing with tints of RNIB’s four existing colours, I was able to have a different colour and icon combination for each one to aid navigation across the range.

The organisation’s branding changed in 2017, but I was glad to see the re-branding agency kept the icon for the new covers.

Role: Art direction, Graphic design
Client: Royal National Institute of Blind People
Field: Graphic design, publication
Year: 2015


© Judith Poitras-Raynault 2024
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